Blue lagoons in Jeri start at 9:30. This private Paradise Lagoon outing strings together iconic Jericoacoara stops with real swim time at turquoise-water spots and dune lagoons. It’s built around a calm, scenic route through the Jericoacoara area and into the neighboring Cruz municipality.

I like two things most. First, I love the private pace: your group stays together, and the guide keeps the tour moving without rushing your photos or stops. Second, I love that you choose the ride—Toyota Hilux 4×4 van, buggy, or even quads—so the experience can feel more relaxed or more adventure-y depending on your mood.

One thing to think about: several of the best moments have entrance fees that are not included (you’ll pay at the stops). If you’re trying to keep the budget tight, plan for those tickets before you go.

Key things to know before you go

• Private group only (up to 4), so the route and timing feel more controlled than on big shared tours.
• Vehicle choice is yours: Toyota Hilux 4×4 van (up to 4), buggy (up to 4), or quads (up to 2).
• A mix of free and paid stops, with some entrances not included at key lagoon and club stops.
• Two lagoon swims: Lagoa do Paraiso and Lagoa do Amâncio give you different colors and vibes.
• A reliable morning start: 9:30am pickup from Jericoacoara/Jijoca de Jericoacoara and back again at the end.

Your private 4×4 ride to Paradise Lagoon country

This is a private tour in Jericoacoara that’s designed for one main goal: get you to the lagoon-and-coast highlights without spending your day figuring out transport. You start in the Jericoacoara area and finish back at the meeting point, so there’s no “now good luck getting home” feeling.

Because it’s private, you’re not bargaining with a big group schedule. If you want a slower swim moment or a quick extra stop for a view, you’ll have an easier time keeping the day comfortable—especially in heat and bright sun. And the route is clearly aimed at the east-coast style scenery: beaches, a couple signature landmarks, then the water stops.

9:30am start and how the 5–6 hours typically play out

The tour runs about 5 to 6 hours (approx.), with the east-coast route described as 6 to 7 hours. In real terms, that usually means you’ll have time to move between stops, enjoy short visits, and still get actual swim/bath time at the lagoons.

You’ll start at 9:30am. That’s a smart time of day for this kind of outing: you get a better shot at comfortable temperatures during the morning sightseeing, then you hit the swim spots with enough daylight for photos.

Stop-by-stop: from Arvore da Preguiça to Praia do Preá

Stop 1: Árvore da Preguiça

Árvore da Preguiça is one of Jericoacoara’s best-known postcard spots, sitting next to Pedra Furada’s general fame in the area. On this tour, you’ll spend about 1 hour, and admission is free.

What I like about starting here is that it gives you an easy orientation point. You’re already in the “Jeri icons” zone before you switch over to beach and lagoon time. It’s also a quick win if you want classic photos without turning the day into a long sightseeing marathon.

Stop 2: Praia do Preá

Next up is Praia do Preá, also around 1 hour and also free. This is the beach stop that feels quieter than the center of Jericoacoara, and it’s especially popular for sports like kite surfing.

This is a good mental break in the itinerary: you trade the landmark-photo energy for open beach time. Even if you’re not here for kite surfing, you’ll get that wide-coast feeling—space, wind, and horizon views that make the later lagoon stops feel even more special.

Lagun Beach Club and Buraco Azul Caiçara: where the budget meets the swim

Stop 3: Lagun Beach Club (entrance not included)

You’ll visit Lagun Beach Club for about 1 hour. Important: admission is not included. The club is associated with Jericoacoara, but it’s located in the Municipality of Cruz, next door.

This stop tends to work best if you treat it as a beach-club break. It’s not just “pass through and keep walking.” It’s time to hang, soak in the coastal vibe, and reset before the water-based highlights. The only drawback is cost: because entrance isn’t included, you’ll want to be ready to pay on site if you plan to fully enjoy it.

Stop 4: Buraco Azul Caiçara (entrance not included)

Then comes one of the day’s big-water moments: Buraco Azul Caiçara. You’ll spend about 1 hour here, and admission is not included.

This is described as a pool-like spot with turquoise water that’s perfect for bathing. If you’re the type who wants proof in the form of cold water and sunlit swimming, this is one of the stops that delivers. It’s also the kind of place where the best plan is simple: go when you’re ready to swim, not just when you’re “thinking about it.”

Lagoa do Paraiso: the main lagoon with a real payoff

Stop 5: Lagoa do Paraiso (entrance not included)

Lagoa do Paraiso is the headline lagoon stop. You’ll have about 1 hour here, and admission is not included.

This is where the tour leans hard into the “Paradise Lagoon” idea. The route also describes an east-coast flow that includes stops like a pierced-stone viewpoint and the sloth-tree reference (which lines up with Árvore da Preguiça), plus intermediate beach areas and the blue-hole moment. You can think of this section as: you’re not just hopping between random points—you’re following a coastal circuit built for water and dunes.

A practical note: because the ticket isn’t included, you’ll want to treat this as a planned expense. If you budget ahead, the stop feels like a treat instead of a surprise bill.

Lagoa do Amâncio and the dune-lagoon feeling

Stop 6: Lagoa do Amâncio (free)

Finally, you’ll reach Lagoa do Amâncio for about 1 hour. Admission here is free.

This lagoon sits in the middle of the dunes and has several tents around it. The water color isn’t as clear as at Lagoa do Paraiso, but it’s still good for swimming. That difference matters: if you came hoping for maximum clarity, you’ll already have that at Lagoa do Paraiso. If you came to enjoy a relaxed lagoon scene where you can cool off, Lagoa do Amâncio fits the mood.

I also like ending this way because it feels more casual. You’re not ending on a big pay-to-enter attraction—you’re ending on a natural, dune-shaped swim zone that feels local and laid-back.

Dunas do Amâncio: why this route keeps momentum

The route description includes Dunas do Amâncio as part of the east-coast circuit. Even if your main “time count” is the lagoon swim, the dunes matter because they shape the whole experience. They create those classic Jericoacoara textures—sand, wind, and perspective changes as you move between stops.

For you, that means the tour doesn’t feel like “sit in a van, then stand still.” You’re getting motion through terrain, which helps the day feel worth it even if you’re keeping a relaxed pace.

Price and group value: $200 per group up to 4

The price is $200 per group, up to 4 people. So if you’re traveling as a small group, it can be very good value compared to doing everything separately (especially if you’re trying to get to multiple lagoon stops without wasting time on transport changes).

There’s one financial trade-off to understand: while some stops are free (Árvore da Preguiça, Praia do Preá, Lagoa do Amâncio), other key stops have entrance fees not included (Lagun Beach Club, Buraco Azul Caiçara, Lagoa do Paraiso). That means the total day cost will depend on how fully you want to use those paid stops.

My take: if you came for lagoon swimming—especially the two named lagoons—this price is fair. If you only care about one or two swims, you may want to adjust your expectations or be strategic with where you spend the paid entrance money.

Choosing your vehicle: Hilux, buggy, or quads

You don’t get stuck with one mode of transport. The tour offers choices:

• Toyota Hilux 4×4 van for up to 4 people
• Buggy for up to 4 people
• Quads for up to 2 people

And yes, you choose the vehicle type. This can change the feel of the tour a lot. A Hilux van usually feels easier and more comfortable for longer stretches. A buggy can feel more “hands-on” and off-road fun. Quads are the most flexible-feeling option if you’re okay with the smaller capacity and want more thrill in the ride.

This choice is a big reason I think the tour works well for different traveler styles. Same route, different energy level.

Who should book Paradise Lagoon (and who might pass)

I’d book this if you’re:

• traveling with a small group (up to 4) and want a private day
• set on doing lagoon swimming in Jericoacoara, including Lagoa do Paraiso
• okay with entrance fees at select stops because the swim highlights are part of the experience

I might hesitate if you’re:

• counting every dollar tightly and don’t want any extra ticket costs
• expecting all stops to be included in your price (a few are specifically marked not included)

This tour is also described as allowing service animals, and it states most travelers can participate. Since you’re moving through beaches and dunes, it’s smart to have a basic comfort level with outdoor heat and sun, especially during midday swim time.

Should you book Paradise Lagoon?

If your goal is a single, organized day that mixes icons, beach time, and real lagoon swimming, I think this tour is a strong pick. The private format plus the fact that you can choose your vehicle make it feel customizable, not generic.

My final advice: book if you want that full “east-coast lagoon circuit” feeling. If you’re the type who hates paying extra at the gate, then go in with your wallet ready for Lagun Beach Club, Buraco Azul Caiçara, and Lagoa do Paraiso admission. And if you want a specific vehicle setup, don’t wait—this kind of tour is popular, and the average booking happens about 37 days in advance.

If you want a smooth day with clear pacing and a guide who keeps things professional and patient, Paradise Lagoon is exactly the sort of tour that delivers.

FAQ

What’s the meeting point for Paradise Lagoon?

The tour starts in Jericoacoara, Jijoca de Jericoacoara – Ceará, Brazil. It ends back at the same meeting point.

What time does the tour start?

The start time is 9:30am.

How long does the Paradise Lagoon tour take?

It runs about 5 to 6 hours (approx.). The east-coast route is described as lasting 6 to 7 hours.

How many people is the private group limited to?

The tour is private and priced for up to 4 people per group.

What vehicle options do I choose from?

You can choose a Toyota Hilux 4×4 van (up to 4), a buggy (up to 4), or quads (up to 2).

Which stops have free admission?

Admission is listed as free for Árvore da Preguiça, Praia do Preá, and Lagoa do Amâncio.

Which stops have admission not included?

Admission is listed as not included for Lagun Beach Club, Buraco Azul Caiçara, and Lagoa do Paraiso.

What is the cancellation policy?

Free cancellation is available up to 24 hours before the experience start time for a full refund. Changes within 24 hours are not accepted.